eCommerce Website Solution
Handling Payment $$$ and Your Order Management
You want to make purchasing as easy and smooth as possible for your customer. You’ve
gotten them this far into the buying cycle and are about to close the sale. Offering
as many payment options as possible is key.
Typical payment options include:
· Major credit cards
· Online checks (e-checks)
·Pay Pal
· Google Checkout (New)
· And possibly order now, pay later programs
Getting payment gateways setup with a company handle your payments and getting that
money in to your account can be a complicated process. Here are some tips to get
you started in the right direction.
Tip 1:
Many e-commerce applications come with recurring billing modules. This works for
subscription-based orders as well as reoccurring orders. Getting your Merchant and
Gateway company to be okay with this can be more work but usually well worth it.
Tip 2:
Accepting credit cards online can be handled in a myriad of ways. There are services
where you hand the customer off to another site and they handle all the payment
details. PayPal offers a service like this.
Here’s our short list of companies that will handle payment details
http://www.authorize.net/
Order management software comes in many different sizes, shapes and colors. We like
Stone Edge. It’s fairly easy to integrate and they provide services for tracking
orders. The software handles major inventory, drop shipping, invoice and payment
options. There are also modules for using SQL server and even adding a POS system
to work with brick and mortar cash register.
You can check out Stone Edge here:
http://www.stoneedge.com/
Remember, there are several POS systems with e-commerce solutions that come as a
part of the package.
Your Friendly Customer Service Representative
Virtual Host
For frequently asked questions you can use a virtual host (VHost). Implemented
correctly this is a very nice addition to a commerce site. Statistics show an increase
in conversion as well.
Previous |
Next